Leadership Team

Our Team is Changing the World

Meet our leaders, the people dedicated to saving bees through technology.

Who We Are

We bring our collective decades of experience in beekeeping, science, technology, and business to apply 21st century innovation to an industry that has not experienced major technological changes in over 150 years. Together, using robotics, computer vision, and artificial intelligence, we are solving the challenges facing bees today–at scale.

Saar Safra

CEO and Co-Founder

Saar, CEO & Co-Founder at Beewise, formerly was CTO of Ad4Ever acquired by aQuantive, then Microsoft. He also founded ActiveBuilding, acquired by RealPage. Saar has an MBA from the University of Washington.

Eliyah Radzyner

Co-Founder and Vice President of Revenue

Eliyah Radzyner, Co-Founder and Vice President of Revenue, is a professional beekeeper. Prior to Beewise, he co-founded agriculture startup Arugga. He has a BS in agriculture and biology from Hebrew University.

Hila Fluman

Vice President of Human Resources

Hila Fluman, Vice President of Human Resources, also held leadership roles at Caja Robotics and Nanomotion. She has a BA in psychology from Haifa University and an MBA from the College of Management Academic Studies.

Ron Guy

Vice President of Product

Ron Guy, Vice President of Product, led product for Maytronics' Robotics Center. He has also had leadership roles at GVC Group, WinBuyer, and Arthur Shrimp. He has an Open University degree in Economics.

Netaly Harari

General Manager of Beewise Israel and Vice President of Global Operations

Netaly Harari, General Manager of Beewise Israel and Vice President of Global Operations, formerly was VP of Operations at Infinidat, helping drive $200M+ growth. Netaly received her BA in laws from Tel-Aviv University.

Amit Hirsh

Chief Financial Officer

Amit Hirsh, Chief Financial Officer, was previously Vice President of Finance at Infinidat and worked at EY. Amit is a CPA and has a BA in economics & accounting from Haifa University and an MBA from Tel-Aviv University.

Tai Nicolopoulos

Vice President of Marketing

Tai Nicolopoulos, Vice President of Marketing, previously led marketing at CircleUp, SeedInvest by Circle Internet Financial, and Knotel. She received her BA and MA in psychology from Stanford University.

Nir Shachar

Vice President of Research and Development

Nir Shachar, Vice President of Research and Devlopment, previously led R&D at XACT Robotics. Nir has an engineering BS from the Technion, an MS from Ben-Gurion University, and an MBA from the Technion.

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